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The length of landing pages
What’s more effective: long or short landing pages? Here is an interesting analysis on the pros and cons of long and short landing pages. Some people have a perception that homepages must always fit in...
View Article“Yes, but which fold?”
I am the fold Here is another illustration of why talking about the fold is unhelpful, and of the challenges we face in designing a webpage that will look good at a variety of different screen sizes.
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Window sizes and the fold
It can be difficult to design a webpage. Sure, there is a great deal of freedom. You are not limited by, say, the size of a piece of paper. But there is, of course, a limit to what you can reasonably...
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